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Archives

October 17, 2017 - New Measurement of TV and Mobile Campaigns

October 11, 2017 - Streaming Video Big for Social Platforms

September 26, 2017 - Marketers Will Now Have the Ability to Attribute Offline Sales to Facebook Ads

September 14, 2017 - Fall 2017 TV: Which Broadcast TV Shows are Getting Great Reviews

August 31, 2017 - Are Millennials Killing…Everything?

August 23, 2017 - Connected TV Measurement is Evolving

August 15, 2017 - Digital’s Influence on Purchasing Out-of-Home

August 1, 2017 - Digital Media Buying and Optimizing: 3 Future Trends To Watch

July 26, 2017 - Strata’s Partnership with Hulu Offers Advertising Integration of OTT and Linear TV

July 18, 2017 - Rising Podcast Audiences Open New Opportunities for Advertising

July 11, 2017 - Video in Social Media

July 6, 2017 - AI: Is It The Answer?

June 28, 2017 - Ok Alexa, Let’s Talk About Advertising

June 14, 2017 - Social Influencers

June 6, 2017 - The Reality Behind the Google Chrome 2018 Ad Blocker

May 30, 2017 - Augmented Reality (AR) – New Opportunities for Brand Engagement

May 24, 2017 - The State of Connected TV

May 16, 2017 - Digital Marketing Tips for Destination Marketers

May 10, 2017 - Late Night Television in the Trump Era

May 3, 2017 - How Much Time Will Consumers Spend with Media in 2017?

April 25, 2017 - Summer 2017 Premieres: What to Watch (or Not)

April 4, 2017 - How important is Traditional Prime TV?

March 28, 2017 - Fewer Television Commercials?

March 1, 2017 - Politics in TV Advertising

February 22, 2017 - What to know for the 2017 Oscars

February 16, 2017 - The 4A’s Data Summit Overview

February 8, 2017 - How Media is being impacted by Brick and Mortar

January 31, 2017 - 2016 Inaugurates New Rules for Election Advertising

January 24, 2017 - Big Game. Big Advertising. Big $.

January 17, 2017 - 2017 Social Media Outlook

January 10, 2017 - Nielsen’s Total Audience Ratings Coming…Eventually

January 4, 2017 - Expectations for 2017